Choropleth map

Alternative name:

Shaded map; density map (when representing density)

A choropleth map represents data by colouring geographic regions according to a value or category. Often based on a scale, the intensity of colouring represents how high or low the data point is.

Tips for use and when NOT to use

Choose a suitable colour scheme that accurately represents the data and is accessible to people with a colour vision deficiency, and provide a clear legend. Use with caution if the regions you're comparing have vastly different sizes: these can make it difficult to interpret the data.

Use case / Examples

1. To show the distribution of renewable energy adoption in different countries.
2. To show the geographic distribution of employee engagement levels across regions.

Question example:

What is the average employee engagement score for each region where your company operates?

Recommended Survey Question Types:

Multiple mention, Numerical response, Ranking question, Rating scale, Single mention

Family
Function
Shape
Input

Alternative charts

Bubble map
Bubble map
Question example:
In which countries does your company generate the most revenue?
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